Cozumel takes reef protection seriously, and this is a heavily used shallow site where the damage compounds fastest.
Do not stand on the coral. Not to rest, not to adjust a mask, not to take a photograph. It kills the coral, it cuts you, and it is prohibited. If you need to stop, roll onto your back and float.
Do not touch anything. Gloves are generally prohibited on Cozumel dives for exactly this reason — they make people grab. The same logic applies at the surface.
Wear something on your feet for the entry. The ironshore is sharp fossil limestone and it is slippery when wet. The rock, not the reef, is what cuts most people here.
Use reef-safe sunscreen, or better, wear a rash guard and skip the sunscreen on your back entirely. Oxybenzone-based products are the norm to avoid across the Mexican Caribbean.
Nothing comes home. No shells, no coral fragments, no starfish. Taking a starfish out of the water to photograph it kills it — that rule belongs to El Cielo, but the principle is the same everywhere on this island.
Feeding fish is not clever. It changes behaviour, concentrates aggressive species and is discouraged by every operator here.